Kristine R. Lucas
Business Development / Account Management
Digital Maketing
Social Media Management
Content Writing
ECommerce
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Bio
Experienced Business Development and Digital Marketing Manager, with a demonstrated history of working in the Information Technology and Education industry. Strong marketing professional skilled in Product Development, Social Media Management, Content Management, Ecommerce, Business Development, Marketing Strategy, and Wireless Technologies.
An entrepeneur. Owner of a Specialty School that teaches Beauty & Digital Marketing Classes. An online store owner. A public speaker and trainer, that has done numerous talks about above-mentioned subject expertise.
Education
ATENEO GRADUATE SCHOOL OF BUSINESS
Masters in Business Administration
2000 to 2004
Completed Academic Requirements
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COLEGIO DE SAN JUAN DE LETRAN
Bachelor of Science in Business Administration
Major in Marketing
1996 - 2000
Employment
HTECH CORPORATION
BUSINESS DEVELOPMENT MANAGER /
DIGITAL MARKETING MANAGER
2003 - Present
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HTech is a value added service provider of bandwidth, infrastructure, voip products, software and digital media solutions.
check www.htechcorp.net
Responsibilities as a Digital Marketing Manager:
1. Makes sure the online presence of the company is updated by applying Search Engine, Social Media & Web Optimization.
2. Refreshes company strategies to meet current trends and practices.
3. Prepares marketing plans and strategies and oversees implementation.
4. Conceptualizes marketing collaterals, digital services offerings and story boards.
5. Conducts product development, pricing and strategies for market saturation.
Responsibilities as a former Business Development or Account Manager:
1. Seeks clients & opportunites in the market and maintain customer relationships for the long-term.
2. Conducts Project Management and works closely with engineers for Installations & Maintenance.
3. Involve in service quality management & making sure service levels are met.
4. Serves as a consultant to the client by helping them find solutions to their unique I.T. requirements.
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Digital Marketing Tools:
Google Ads, Keywords & Trend
MailChimp
Klaviyo
Hubspot
Many Chat
FB Ads Manager
Social Media Presence:
Facebook
Youtube
Pinterest
Instagram
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